Branding
Web

changing the game

— a world-class website with passion and purpose


When Goleadoras approached us, they came with a dream. A dream where their digital presence was as vibrant, passionate, and impactful as the young girls they empower every day. They wanted a website that didn't just exist but spoke, inspired, and called to action.

our journey together

We stepped back before diving into design mockups or site maps. We wanted to understand Goleadoras’ mission truly. This wasn't just about a website redesign; it was about capturing the essence of a movement.


We felt their passion, understood their vision, and recognized the challenges they faced. Their existing digital branding was like a diamond in the rough - full of potential but needing some polish.

No items found.
No items found.

We envisioned a user journey that was as intuitive as a conversation. From the moment someone landed on the site, they'd be taken on a narrative. They'd learn about Goleadoras' mission, feel the impact of their accomplishments, and be inspired to join the journey.

The design had to be modern, but it also had to resonate. Every color, image, and line of text was chosen with purpose. We wanted users to feel the heart of Goleadoras with every scroll—and, of course, action. The end goal was not just to inform but to inspire action. Whether through donations, volunteering, or partnerships, we ensured every visitor felt that nudge to be a part of the change.

the outcome:

Together, we transformed their digital space into a visually stunning platform that not only embodies their mission but also strikes a chord with the vibrant youth they aim to empower. Every design element—from the empowering color palette to the inspirational imagery—was meticulously curated to echo feelings of hope and unity.

At Spotdly, working with Goleadoras extended beyond mere collaboration; it was a celebration of ideas and shared victories. The result? A sleek, modern website that doesn’t just function smoothly—it motivates and unites, equipped with unique features that boost user engagement and amplify Goleadoras' powerful message of empowerment through soccer.


When Goleadoras approached us, they came with a dream. A dream where their digital presence was as vibrant, passionate, and impactful as the young girls they empower every day. They wanted a website that didn't just exist but spoke, inspired, and called to action.

our journey together

We stepped back before diving into design mockups or site maps. We wanted to understand Goleadoras’ mission truly. This wasn't just about a website redesign; it was about capturing the essence of a movement.


We felt their passion, understood their vision, and recognized the challenges they faced. Their existing digital branding was like a diamond in the rough - full of potential but needing some polish.

No items found.
No items found.

We envisioned a user journey that was as intuitive as a conversation. From the moment someone landed on the site, they'd be taken on a narrative. They'd learn about Goleadoras' mission, feel the impact of their accomplishments, and be inspired to join the journey.

The design had to be modern, but it also had to resonate. Every color, image, and line of text was chosen with purpose. We wanted users to feel the heart of Goleadoras with every scroll—and, of course, action. The end goal was not just to inform but to inspire action. Whether through donations, volunteering, or partnerships, we ensured every visitor felt that nudge to be a part of the change.

the outcome:

Together, we transformed their digital space into a visually stunning platform that not only embodies their mission but also strikes a chord with the vibrant youth they aim to empower. Every design element—from the empowering color palette to the inspirational imagery—was meticulously curated to echo feelings of hope and unity.

At Spotdly, working with Goleadoras extended beyond mere collaboration; it was a celebration of ideas and shared victories. The result? A sleek, modern website that doesn’t just function smoothly—it motivates and unites, equipped with unique features that boost user engagement and amplify Goleadoras' powerful message of empowerment through soccer.

Credits



goleadoras.org was created by:

Client: Goleadoras
Founder and Executive Director: Eglantina Zingg
Chief Operating Officer: Ricardo E. Antequera

Industry: Nonprofit Organization, Sports

Spotdly Crew
Creative Direction: Cesar Cabrera
Art Direction/ Graphic Design: Daniela Andueza, Mariana Caro Creative
Copywriting: Mariangeles Rocha
Front-end Development: Adolfo Mesen
Back-end Development: Arturo Cabaleiro
Project Management: Silvia López

nothing complicated here.

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